AUDIO DESIGN ASSOCIATES IMPLEMENTS 30-YEAR WARRANTY IN CELEBRATION OF 30TH ANNIVERSARY
Applies to all New Products Sold Between July 4th 2007 and July 4th 2008
The Best Electronics Warranty in the Custom Installation Market and Green Movement Compatible
White Plains, NY – June 5, 2007 - Audio Design Associates (ADA) -- the recognized brand of excellence in high-end custom installed audio electronics – today announced that June 2007 marks 30-years in business for the company, an industry milestone.
In celebration of the company’s achievements and its heritage of proudly manufacturing in the United States of America, on July 4th ADA is implementing ADA-30, a 30-year limited warranty on their entire product line (comprised of home theater and distributed audio components). ADA-30 applies to all new ADA products sold by authorized dealers beginning July 4th, 2007 and running through July 4th, 2008.
Richard Stoerger, Vice President and Chief Operating Officer of ADA says, “From a competitive standpoint, ADA-30 is the ultimate insurance policy for dealers to take to their home-owner and home-builder clients. It also plays to those customers interested in supporting the growing ‘green movement’, as there is nothing green-friendlier than electronics that are built to last. We are so confident about ADA-30 that we expect to double sales revenues this next 12-month period without necessarily increasing our dealer base.”
ADA-30 is the perfect selling tool to support sales of the company’s new SWAN (Structured Wiring Audio Network) technology. SWAN is a multi-room / multi-zone distributed audio amplifier system that is Fannie Mae home mortgage compliant because its electronics are permanently mounted in a sanctioned enclosure that sits within the wall of a home. “The reality is that SWAN will be the only product in the home covered by a warranty for the life of the mortgage, or depending on its term even longer, and at no extra cost to the homeowner,” furthered Stoerger.
Bill Skaer, President / CEO of Eric Grundelman's Cool AV, a long-time ADA dealer, says, “ADA-30 is a smart move for Audio Design Associates. What customer could possibly say no to a 30-year warranty? I envision ADA-30 leading to increased brand recognition and market share for ADA, and quickly.”
Albert Langella, ADA’s Chief Design Engineer, CEO and President added, “Our product’s proven minimal failure rates enable us to institute ADA-30 with total confidence. We continue to use the best components that money can buy, with parts acquisition, design and manufacturing still conducted under my supervision here at our White Plains, NY facility. ADA is worlds apart from our competitor’s off-shore built products!”
High-resolution, print-quality photography of Albert Langella, ADA’s Chief Design Engineer, CEO and President (assembling product at the factory) and the ADA-30 logo are available for download at http://www.ada.net/press/product_pictures.php
For all press inquiries please contact Paul Muto at 631.849.4301 or email paul@mutocomm.com
About Audio Design Associates
Headquartered in White Plains, New York, Audio Design Associates (ADA) is recognized as the brand of excellence and has been the undisputed leader in the fields of high-end home theater and multi-room audio technology since 1977. Albert Langella, ADA’s Chief Design Engineer, CEO and President, received CEDIA’s most hallowed award, The Lifetime Achievement Award, in 1994, in honor of his achievements with the company and technological contributions to the marketplace. In 2006, COO and VP Richard Stoerger received recognition as CEDIA Manufacturer Volunteer of the Year.
ADA Contact Information: Audio Design Associates / 602-610 Mamaroneck Ave, White Plains, NY 10605 / Phone: 914.946.9595 / Internet: www.ada-usa.com
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